1. Your’re speaking the wrong language: Social content is unique for each network. Your goal should be to seamlessly blend your message into each platform’s unique style. For example, post animated GIFs on Tumblr and short, witty statements on Twitter.”
“Social media is a lot like boxing, according to author Gary Vaynerchuk, whose recent book, Jab Jab Jab Right Hook, explains the strategy behind providing value multiple times before trying to “make your ask”. Below are some of the most common #socialmedia mistakes Vaynerchuk sees companies making, and tips to recognize and fix them.